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Shoe brand Bata is known for its wide network of retail storefronts but needed a strategy that would drive sales to physical stores while also growing its online sales channels.
Homegrown brand MR.DIY has evolved into quite the Malaysian success story. It is now the country's largest home improvement brand with more than 500 stores nationwide. Each of those stores encompasses an impressive average of 10,000 square feet, allowing for an optimal shopping experience.
The costs and complexity associated with digital transformation concern a large number of Malaysia’s SMEs. They wrongly assume that it is something only to be undertaken by large companies with excess budget and resources.
Ask yourself this: If you were to start your business today, what would be different? Would you recreate processes such as record keeping and billing in exactly the same way, or would you implement ones that are more cost-effective and efficient?