Viu for Businesses

Download the PDF version here.

#1 Ranking in MY

• Total downloads in MY
• Total time spent on app
• Total AVOD revenue

Double digit growth In SEA

• 29% growth in MAU
• 47% growth in paid users
• 5x growth in revenue vs industry

Audience segment

• 78% aged 18-34 years old
• 70% earns >RM3k monthly
• 59% females geographically diverse across MY

• Hong Kong
• Singapore
• Malaysia
• Philippines
• Indonesia
• Myanmar
• Thailand
• UAE
• Oman
• Bahrain
• Kuwait
• Qatar
• Jordan
• Egypt
• Saudi Arabia
• South Africa

Ad Solutions

STANDARD AD SOLUTIONS

PRE/MID-ROLL

• Buying model: CPM
• Available on Mobile & Desktop
• Available on Direct and Programmatic

HOMEPAGE INTERSTITIAL

• Buying model: CPM
• Available on Mobile Only
• Available on Direct only

STATIC BANNER

• Buying model: CPM
• Available on Mobile
• Available on Direct and Programmatic

NATIVE VIDEO ADS

• Buying model: CPM
• Available on Mobile
• Available on Direct and Programmatic

SPOTLIGHT

• Buying model: CPM
• Available on Mobile & Desktop
• Available on Direct only

NATIVE ADS DISPLAY

• Buying model: CPM
• Available on Mobile
• Available on Direct and Programmatic

MREC

• Buying model: CPM
• Available on Browser only
• Available on Direct and Programmatic

Demographics

• Age & Gender
• Geography
• Audience Segments

What content?

• Movie Genre

How they watch?

• Day-part
• Devices
• Platform

Third Party Audience Segments

• Tech & Telco
• Family Status
• Lifestyle
• Entertainment
• Health & Fitness

Read about past performances and best practices when you download the PDF version below.