Boost Sales with Business Bulk SMS Marketing Solutions

Reach customers in real time with targeted SMS advertising.

Expand your reach with bulk SMS campaigns and deliver messages instantly to customers, wherever they are.

Personalise your SMS advertising with customised messages in English, Malay, or Chinese for stronger customer engagement.

Easy to use

Seamlessly integrate with Outlook 2010/2013 and Microsoft Office 365 contacts to create and manage enterprise SMS campaigns quickly and efficiently.

Cost effective

Enjoy one flat SMS rate across all networks on selected plans, making business messaging simple and cost-effective.

Send your SMS messages to thousands of people in seconds.

Our Entreprise SMS (eSMS) have you covered!

Reach a large audience quickly and easily.

Customizing mobile marketing campaigns with surveys and promotions

Choose the best mobile marketing solutions for your business

From SMEs to large enterprises, our enterprise SMS packages are designed to support your business' mobile marketing strategy.

Notes:

Registration fee of RM100 is applicable for new customers.
Itemized Billing (printed bill) : RM10 per month. Alternatively, you can opt in for an itemized e-bill on Maxis Business Hub.
Delivery Report : RM0.01 per SMs delivered. Applicable with Direct SMS ID only. Reports are configurable.

Let's talk business

Got an enquiry on any of our Business Solution? Contact our representatives at 1800-82-0033 or leave your contact details with us and we'll call you.

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Frequently Asked Questions

SMS for Business is a messaging service that allows businesses to communicate directly with customers via text messages. It can be used to send promotions, alerts, reminders, one-time passwords (OTPs), notifications, and other updates directly to customers' mobile phones.

Unlike traditional person-to-person SMS, SMS for Business uses specialised platforms to deliver messages at scale. Solutions such as Maxis eSMS enable businesses to send bulk messages, automate campaigns, personalise sender IDs, and manage customer outreach more efficiently.

Maxis offers a range of eSMS plans to suit different messaging volumes and business requirements, as shown below.

Plan	Monthly Fee	Bundled SMS	Desktop SMS ID	Campaign Manager ID	Direct SMS ID
ONE Biz Lite	RM20/month	300 (To all networks)	10	5	–
Lite Plus	RM30/month	300 (To all networks)	10	5	–
Medium Plus	RM225/month	2,500 (To all networks)	100	10	2
Superblast	RM1,500/month	20,000 (To Maxis numbers only)	100	10	5

These plans are ideal for businesses running bulk SMS campaigns, SMS advertising, and customer notifications at scale.

The cost of eSMS depends on the plan you subscribe to and any additional SMS usage beyond the plan's included quota.

Plan	Monthly Fee	Bundled SMS	SMS Rates
ONE Biz Lite	RM20/month	300	Maxis to Maxis: 10 sen Maxis to non-Maxis: 10 sen Non-Maxis replies: 5 sen International: 30 sen
Lite Plus	RM30/month	300	Maxis to Maxis: 10 sen Maxis to non-Maxis: 10 sen Non-Maxis replies: 5 sen International: 30 sen
Medium Plus	RM225/month	2,500	Maxis to Maxis and non-Maxis (First 2,500 SMS): 9 sen Above 2,500 SMS: 8.5 sen Non-Maxis replies: 5 sen International: 30 sen
Superblast	RM1,500/month	20,000 (Maxis only)	Maxis to Maxis: 7.5 sen Maxis to non-Maxis: 15 sen Non-Maxis replies: 5 sen International: 30 sen Setup fee: RM3,000 (Shortcode) Monthly shortcode fee: RM500

Yes. However, any SMS sent beyond your bundled quota will be charged at the applicable incremental rate under your subscribed plan, based on the destination of the SMS, including:

Maxis to Maxis

Maxis to non-Maxis

Non-Maxis replies

Maxis to international numbers

This provides added flexibility for businesses running large-scale SMS for Business campaigns or seasonal bulk SMS promotions.